Some big fellas, like Facebook and Airbnb, decided to get things done and reconsider text to make it helpful and understandable.
广告文案通常是我关注的第一个提高广告效率的领域之一。
Ad copy is often one of the first areas I focus on to boost advertising efficiency.
阅读任何营销或文案,他们会告诉你销售的产品的好处,而不是功能。
Read any marketing or copywriting book and they will tell you to sell the benefits of your product, not the features.
总的来说,公平地说,大多数给我反馈的读者非常不喜欢文案的销售页面。
Overall, it's fair to say that most of the readers who gave me feedback very much disliked the copywriter's sales page.
当我第一次来这里做文案工作时,我是唯一一个在会议上大胆直言或与老板顶撞的人。
When I first arrived here for a copywriting job, I was the only person to speak up at meetings or contradict my boss.
我们可以通过您的联系表格将您的广告文案发送到网站,就像您现在收到此说明一样。
We can send your advertising copy to sites via their contact forms just like you're receiving this message right now.
因为我既是一个汽车插画画家,又是一个汽车广告文案所以对这个主题我有点儿报复性心理.
I was both an automobile illustrator and an advertising automobile copywriter, so I have a lot of revenge to take on the subject.
与转换文案一样,成功的关键是识别动机并使用它们来创建您的利基最期望的结果的视觉表示。
As with conversion copywriting, the key to success is identifying motivations and using them to create a visual representation of your niche's most desired outcomes.
在印刷飞机票、广告文案、彩票以及范围广泛的其它材料前,无需耗费太长的准备时间。
It does not take long before flight tickets, advertising copy, lottery tickets, and a wide range of other materials are being printed.
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